NESTLE RECONFIRMS COMMITMENT TO LEBANESE MARKET

Nestle has reconfirmed in a statement on Friday its commitment to the Lebanese market. “Nestle established its first operations in the Middle East in 1934, and currently employs more than 600 people in sales, marketing, distribution, and at two water factories,” the statement added.

 

“We are in Lebanon to stay and we will continue to provide our consumers in the country with the products they love such as Nescafe in various formats, Coffee-mate, Maggi, Nido, KitKat, Cerelac, and Nestle Pure Life, among others,” said Nehmatallah Younes, Nestle General Business Manager in Lebanon. “We have also evolved our portfolio to better cater to everyone’s needs.”

 

The statement made clear that some products have faced intermittent shortages in Lebanon because of “panic buying” prior to lockdowns, and due to lengthened delivery times stemming from shipments redirection following the Beirut port explosion, as well as the prevailing economic situation and general operational challenges in the country.

 

“Nestle remains committed to overcoming challenges so we can continue to meet consumer needs,” concluded Younes. “Our entire team is mobilized towards that goal,” Nestle’s statement concluded.

 

Source: National News Agency

 

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