{"id":72288,"date":"2022-05-17T05:32:02","date_gmt":"2022-05-17T05:32:02","guid":{"rendered":"https:\/\/pr.asianetpakistan.com\/?p=91833"},"modified":"2022-05-17T05:32:02","modified_gmt":"2022-05-17T05:32:02","slug":"wwp-beauty-launches-new-sustainable-service-program-during-cosmoprof-bologna","status":"publish","type":"post","link":"https:\/\/lebanonnewsgazette.com\/wwp-beauty-launches-new-sustainable-service-program-during-cosmoprof-bologna\/","title":{"rendered":"WWP Beauty Launches New Sustainable Service Program During Cosmoprof Bologna"},"content":{"rendered":"
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The company launches \u2018Beauty with Purpose\u2019 program and highlights its sustainable material technologies through five new packaging collections.<\/h4>\n

Los Angeles, CA, May 16, 2022 (GLOBE NEWSWIRE) — (Los Angeles, CA)<\/b> – WWP Beauty, a world-class full-service supplier to the global beauty industry, launched a new, sustainable service program at the 2022 Cosmopack Bologna show called \u2018Beauty with Purpose\u2019. This program supports the company\u2019s larger sustainability missions such as Carbon Neutrality, Zero Waste, Circular Beauty, and Social Responsibility which were represented throughout WWP Beauty\u2019s booth with a space that fused nature and technology.<\/p>\n

\u201cThe Beauty with Purpose is a customized, solution-driven service offered to new and existing customers looking to transform their brands to include more mindful formulations, packaging, and accessories that are clean, sustainable, ethical, inclusive, and diverse. This transformative process is at the forefront of sustainable innovations and technologies, utilizing green chemistry, eco-smart designs, new sustainable materials, and transparent sourcing & supply chain management. Through this service brands will leverage WWP Beauty\u2019s partnership to make a positive and purposeful impact on the planet with the ultimate goal of creating Beauty with Purpose\u201d, said Jennifer Adams, WWP Beauty Chief Executive Officer.<\/p>\n

Musa Dias, WWP Beauty, CMO commented, \u201cAs a part of this new service program the company also launched five new packaging collections each featuring an innovative and sustainable new material. These materials included:<\/p>\n